The objective of this video is to persuade your target audience to take your desired ACTION. This includes opting in for a free Lead Magnet, purchasing a Core Product or High End Service.
This video script uses a proven step-by-step sequence, adapted from David Frey’s “12-Step Foolproof Sales Letter Template”
It works because it hits on all three motivators; DESIRE, FEAR and LOGIC. What’s more, this sequence harnesses each motive in a way that’s both controlled and systematic.
To craft your perfect Action Video script, simply answer all of the following questions below, using the examples to guide you. Then click the GENERATE MY SCRIPT button, and your personalised Action Video Script will automatically be sent to your email, ready to use. Tweak as needed and pick up your smartphone and start recording your video.